Amazon link in the first comment
Comments your Amazon link on Facebook posts (not Instagram: comment links aren't tappable there). Older Facebook connections need one reconnect.
The Amazon link in the first comment switch is in Settings → Accounts & platforms → Facebook, in the Links group. While it's on, EverySqueeze comments your Amazon link right after each Facebook post goes live. It's on by default (it was switched on for every account on October 8, 2026, and new accounts start with it on); switch it off there if you'd rather not have the comment. Auto DM keeps working either way. It's Facebook only: Instagram doesn't make links in comments tappable, so EverySqueeze doesn't comment your link on Instagram posts. If Settings shows Reconnect Facebook to turn this on instead of the switch, see below.
The comment is a deep link: on a phone it opens the Amazon app, where people are already signed in. Inside the Facebook app it takes one tap on the Open in Amazon app button. It's separate from Auto DM, which sends the link privately to people who comment a trigger word.
Reconnect Facebook to turn this on
Meta approved comment access for EverySqueeze on October 8, 2026. A Facebook connection made before that doesn't carry the new permission, so the comment can't be posted. Then Settings shows Reconnect Facebook to turn this on instead of the switch, and the bell says Reconnect Facebook to turn on comment replies.
Press Reconnect Facebook once. In Facebook's window choose Edit settings, then Opt in to current Pages only, select your Page and your Instagram, and keep every permission on. The switch appears after that. Your posts keep going out while you wait.
Where it doesn't run yet
- If Settings shows Coming soon, the first comment isn't on for your account yet.
Until it runs, put your link in the Facebook caption: see Where your Amazon link goes on Facebook. On Instagram, add the product yourself with Add products: see Instagram captions and links. Ask Pip and it checks whether the first-comment link is ready on your account.